FontDiscovery 🖼️ 48: DIY for the EOY with Stencil Font
Plus: SEO Resources and color palettes from sunsets in Rocky mountain

We are Hua and Wenting. We are building our saas app, Typogram, in public. In this blog, we share design resources for founders and stories about building our company!
I'm Hua, a designer and bootstrapping founder building Typogram, a brand design tool. As part of running Typogram, I create this digestible weekly guide with fonts, colors, and design ideas to help founders, creators, and makers step up their game in marketing and get creative!
Hi Everyone 👋
Hope you had a nice weekend and holiday! We are nearing the end of the year (I can’t believe it ). It is gradually getting colder and I hope you are staying warm.
Yesterday I found out FontDisocvery is actually nominated for the Creativity award on Hackernoon. I would so appreciate your vote! (You don’t have to make an account to do this. 😆 Just check a box, and done ). You can do so here (vote for Hua Shu).
Without further ado, here is our font this week. I hope this stencil font helps you think of new creative ideas for your end-of-year branding, design, and marketing projects.
In This Issue
- Font of the Week: Stick No Bills
- Design Idea of the Week: SEO Resources
- Color Inspiration of the Week: Sunset in the Rocky Mountains

img: sample of Stick No Bills font
Font of the Week
Stick No Bills the Stencil Font
If you see a font with slits in its strokes, that means it’s a stencil font. The earliest stencil, cut from leaves, dated as early as 30,000 BC (source). Stencil-style fonts are my favorite fonts because they are easily replicable across different materials. You can use them on the computer or make them into actual stencils to spray paint onto another surface. The versatility of stencils has inspired generations of artists and DIY enthusiasts.
The creativity of DIY is what inspired the maker to create Stick No Bills. Stick No Bills was used initially as the brand typeface of Stick No Bills Poster Gallery In Sri Lanka because they felt inspired by the Sinhala and Tamil stencils fonts found there. A nod to the urban landscape and DIY, Stick No Bills is a modern, sleek stencil with an edgy streak.
Font Details
- Stencil slits
- Seven weights

Img: stencil slits of Stick No Bills

Img: seven weights of Stick No Bills
How to use Stick No Bills for logos?
Stick No Bills is a great font for an artsy, creative brand. The letter width is slightly narrow, giving a long, modern appearance. The lighter weights feel sleek, while the bolder weights appear edgy and urban. While the letters are perfectly legible as logos, the thin stroke of extra lightweight does get a little hard to read under small scales.

Img: Still No Bills as logo font for Stick No Bills gallery website.
How to use Stick No Bills for branding and marketing?
Stick No Bills is a display font and should only be used for headers and large sizes. It is best to avoid using smaller body copies because it makes the information look distracting. Stencils already appear decorative with slits, so they generally pair better with sans serifs because there is less visual noise. Stick No Bill pairs well with Space Grotesque.

Img: Stick No Bills paired with sans serif Space Grotesque.
Design Idea of the Week
SEO Resources
Recently I am learning more about SEO. SEO is the study of how to optimize your projects for search engines. In the beginning, I was hesitant to learn it because it seems dry. Forcing myself to learn this topic has made me understand a lot about how search engines work, which has been very illuminating. It is definitely very useful to know something about SEO if you create any work online.
Course: SEO for Devs
This free SEO course is created for developers with short, easy-to-follow videos. It’s easy to grab a snack and watch these.
Videos: SEO Snippets
https://www.youtube.com/playlist?list=PLKoqnv2vTMUPhLQ054sMg3vgzy9md9tWg
A list of bite-sized video content created by the “officials” at the “Search Bureau,” aka. Google. I recommend watching these videos after knowing some background for SEO.
Article: Subdomain vs. Subdirectory: Which Is Better for SEO
https://www.semrush.com/blog/subdomain-vs-subdirectory/
A handy guide that settles the debate about subdomain vs. subdirectory, as well as the technical SEO considerations.
Color Inspiration of the Week
Enjoy this beautiful sunset color palette from Rocky Mountains from the Canadian side!
Dark Night #0B1524 | Snow Purple #6E638E | Melting Sun #FFA510 | Soft Yellow #FCE192

img: Sunset at Rocky Mountains
Jargon Buster!
Baseline
The baseline is the horizon line on which the letters sit.

Img: baseline is in orange
Creative Prompt
Try creating a holiday graphic with Stick No Bills! Use Catogram if you need some graphics! (remember to use the coupon code, “font” ).
Thank You
Thank you for reading this week! Here is Stick No Bills.

Img: infographic of Stick No Bills
P.S., Have you gotten my gift 🎁 ? If you haven’t grabbed it yet from our previous post, you can get it here: (use the code “font” and it’ll be free!)
If you enjoy this series, you can subscribe here:






